Privacy Policy

Cloud Family AB, with company registration number 559421-4776 and office at Vera Sandbergs Allé 5B, 411 33 Gothenburg, Sweden, is the data controller for the processing of personal data described in this privacy policy. In this privacy policy, we explain the type of personal data we store and how we process it. This privacy policy applies to www.cloudfamily.com.

Personal data that we collect and process

We process the following categories of personal data:

• Basic information: name, date of birth.

• Contact information: address, phone number, email address.

• Account and profile information: settings, preferences.

• Payment information: transaction information, means of payment.

• Customer history and customer engagement: order and delivery information, cart movements, discount codes, loyalty programme information.

• Active products and agreements, as well as products and services you previously had, how much and how often they are used, and the status of those products and services.

• Customer activity: reading and action history from the app, websites or electronic communications we send out, as well as technical information about the devices you use.

Cookies: see our cookie policy for details of the cookies we use.

The personal data is usually collected directly from you or generated in connection with your use of our services and products. When we collect personal data from other sources, we collect it from LinkedIn (www.linkedin.com), Snov.io (www.snov.io) and Arbetsförmedlingen (arbetsformedlingen.se).

How we use personal data

Delivery of service/agreement

We use your personal data to fulfil our agreements with you, i.e. when you have ordered a product or service from us. The legal basis for processing personal data for this purpose is that the processing is necessary to fulfil an agreement with you.

Management of customer relations

We use your personal data to manage our customer relationship with you. This can, for example, be about customer service, handling complaints and troubleshooting your account. The legal basis for processing personal data for this purpose is that the processing is necessary to fulfil a contract with you.

Analysis, business development and improvement of services

We work continuously to develop and improve our services and products. A large part of this work involves analysing various forms of personal data, for example customer activity, customer history and account and profile information. The legal basis for processing personal data for this purpose is our legitimate interest.

Customised user experience

We adapt the user experience and communication to your customer relationship and we use personal data for this purpose. The legal basis for processing personal data for this purpose is our legitimate interest.

Sales and marketing

We use personal data in connection with the sale and marketing of our products and services, for example by you receiving emails from us. The legal basis for processing personal data for this purpose is our legitimate interest. You have the option of opting out of parts of this processing by, for example, opting out of receiving emails from us. In addition to this, we may also ask you for consent to use your personal data for so-called profiling, where we draw conclusions about your interests and needs based on your personal data. The purpose of profiling is to make our marketing more relevant.

System monitoring, troubleshooting and similar

We monitor our systems for errors and problems. Part of these processes involves the storage and processing of personal data. The legal basis for processing personal data for this purpose is our legitimate interest.

Security, detection of fraud and criminal activity

We process personal data in our work to protect our users and ourselves against fraud, abuse and criminal activity.

Complying with legal obligations

In some cases, we are obliged to process personal data out of consideration for other legal obligations. An example of this is information linked to sales, which we are obliged to record and save according to the Accounting Act. The legal basis for processing personal data for this purpose is that the processing is necessary to fulfil a legal obligation owed to us.

Your rights

If you wish to exercise any of your rights, please contact us at contact@cloudfamily.com.

Right to access your own information

You can request a copy of all data we process about you. Contact the email address above to exercise your right of access.

Right to rectification of personal data

You have the right to request that we correct or supplement information that is incorrect or misleading.

Right to erasure of personal data

You have the right to have your personal data deleted without delay. You can request that we delete information about you at any time. Please note that information we are obliged to keep due to other legal obligations (such as the Accounting Act) will not be deleted.

Limitation of processing of personal data

In certain situations, you can also request that we limit the processing of data about you. You do this by administering consents or reservations in our solutions.

Objection to the processing of personal data

If we process data about you on the basis of a balancing of interests, you have the right to object to our processing of data about you. You do this by administering consents or reservations in our solutions.

Data portability

You have the right to receive your personal data in a structured, commonly used and machine-readable format. Contact the email address above to obtain your personal data.

Complaints about our processing of personal data

We hope that you will inform us if you believe that we are not following the rules of data protection law. Please let us know first, through the contact or channel you have already established with us. You can also complain about our processing of personal data to the Swedish Authority for Privacy Protection (Integritetsskyddsmyndigheten).